Blog Archives



Are You Providing Your Patients with Excellent Customer Service?

North Americans, Canadians especially, are lucky. We encounter good customer service virtually everywhere we go. The problem with this however, is that we’ve grown to expect it. We’re more likely to tell someone about a horrible experience than a good one because good service no longer leaves a lasting impression. Think about it, when was […]

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Set Goals and Achieve Success

“If you fail to plan, you plan to fail.” Unknown Do you actively set goals for your business? If not, why? If I got into my car, not knowing my next destination, where would I end up? It seems like a silly question to ask, but if we don’t know where we want to go […]

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Where is your Marketing Calendar?

For the past few months I have been renovating my clinic. In order to make the renovations as smooth as possible, my staff and I spent the weeks prior organizing every inch of clinic. The process was long, but definitely worth it. Instead of having three places for a form or questionnaire, we narrowed it […]

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To Pin or Not to Pin: Why You Should Join Pinterest Today.

Pinterest is quickly becoming one of the most popular social networking platforms on the Internet. It is also one of the most original, making it a tad overwhelming at first. Pinterest newcomers, this blog is for you! What is Pinterest? Pinterest is a pinboard-style social photo sharing website that allows users to create and manage […]

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Should You be Using Pinterest to Promote Yourself and Your Practice?

Pinterest is quickly becoming one of the most popular social networking platforms on the Internet. It is also one of the most original, making it a tad overwhelming at first. Pinterest newcomers, this blog is for you! What is Pinterest? Pinterest is a pinboard-style social photo sharing website that allows users to create and manage […]

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Are You Sending Your Own Newsletter Yet?

A newsletter is essential to maximizing your online presence and keeping in touch with your clients and prospective clients. You may already be familiar with online newsletters if you subscribe to a number of newsletters from your favourite websites. You’ve probably also heard that many people limit the number of newsletters they get because they […]

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Easy to Implement Facebook Tips – Dr. Nathalie Talks

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Are You Leveraging The Power of Influence? – Part 2

The psychology of influence is not based on manipulation,  but on ethics, according to psychologist and author Robert Cialdini who has earned his title on the New York Times Business Best Seller List as well as in Fortune Magazine’s 75 Smartest Business Books. In Part 1 of this blog, we looked at the six universal […]

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Are You Leveraging The Power of Influence? Part 1

What makes you say yes? Are you easily influenced? How can you become the influence that you want to be? Now ask yourself this… is influence based on a science? According to Robert Cialdini, who is a leading expert in social influence and who has spent his career learning and teaching the science of influence… […]

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